What is Twitter?

Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as “tweets.”

Twitters was launched in 2006 by a gentlemen named Jack Dorsey. It rapidly gained worldwide popularity.

  • Has 200 million users as of 2011
  • Generates over 200 million tweets
  • Handles over 1.6 billion search queries per day
  • Is commonly described as the “SMS (Short Message Service) of the Internet”
  • Estimated revenues were $140 million in 2010
  • Companies that use Twitter average 2X more leads/month than those that do not.
  • B2C (business to consumer companies with >100 followers have 146% more leads/month than those with <100.
  • More than 1/3 of marketers say Twitter is “Critical” or “Important” to their business.

Learn what a #hashtag is on our blog

Learnabout #hashtags